Business Software Buying is Up Despite Recession
Capterra Website traffic has increased 60% over last year.
Arlington, VA (Vocus/PRWEB ) April 21, 2009 -- Capterra, the leading online destination for business software buyers, saw a 60% increase in visitors in the first quarter of 2009 compared to the same time period last year. The numbers are indicative of the trend toward implementing software to help businesses sustain and grow profit quickly during a time when budgets are tight.
"This is compelling evidence that the business software industry can withstand a major recession, given that our users represent people that are actively researching software solutions to purchase for their business," said Capterra President Michael Ortner.
Buyers want to make a quick but educated decision, and don't want to wade through hundreds of solutions to find the right fit. Laura Rau credits Capterra with helping her find and implement fleet management software for Walla Walla Community College in record time. "Capterra made it so simple. I really appreciate having so many appropriate options generated so quickly." Rau says the new system replaced their old one, which involved calendars and spreadsheets and has saved the College time and money.
Ben Haynes used Capterra to find software for his mental health counseling business. He wanted to spend more time with his patients and less time doing labor-intensive billing and reports. "I want to tell businesses looking for software that my experience with Capterra was very pleasant and most rewarding."
Capterra lists thousands of software products categorized by industry and function. The website's filtering tool to help buyers narrow down their search to a smart short list. Capterra's role as a link between all types of software buyers and sellers makes the website a reliable indicator of the state of the business software industry.
"Capterra helps companies make more educated software decisions - and therefore save them money," said Ortner. "But I think the bigger story here is that most businesses recognize that putting a software purchase on hold is not an option, given the positive impact that it can have on their bottom line."
About Capterra
Founded in 1999, Capterra has helped millions of people select the right software for their organizations by allowing them to quickly compare solutions. Vendors get the benefit of reaching hundreds of thousands of active buyers each month. For more information, call (703) 994-4151 or visit www.capterra.com
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