Dayforce Completes Series 'A' Financing: Company Raises $14 Million

Dayforce, the innovator in performance-driven workforce management, today announced the completion of its first round of financing, raising $14 million. The funding will fuel the company's next stage of product development, strategic investments in sales and marketing, and data center expansion.

Toronto, On (PRWEB) June 9, 2009 -- Dayforce, the innovator in performance-driven workforce management, today announced the completion of its first round of financing. The funds came from a group of investors that includes Dayforce's founder, CEO, and President, David Ossip. The funding will fuel the company's next stage of product development, strategic investments in sales and marketing, and data center expansion.

"Today's CEOs think about their workforces in terms of corporate performance," said Ossip, "and they want solutions that make it easy and natural to link everyday workforce decisions to that vision." Mr. Ossip, who is the founder and former CEO of Workbrain, has brought together a team of workforce management pioneers and heavyweights who share this mindset. The team includes executives from two of the most prominent companies in the space as well as seasoned enterprise software technologists and professionals.

The reason that Dayforce makes this vision a reality, Ossip explained, is that its software is designed to take advantage of a new generation of Internet technologies that enable much more sophisticated software to be delivered as a service. As a result, workforce management becomes painless to implement and remarkably easy for managers to learn and use when compared to previous-generation technologies.

"Products on the market today are geared towards large organizations with deep pockets and sizable IT departments and are simply out of reach for most companies," Ossip added. One benefit of Dayforce is that its hosted, pay-as-you-go model makes workforce management significantly more affordable.

This is an important point for both cost-cutting global enterprises and for other companies that were previously underserved by workforce management software. "We founded Dayforce so that large and mid-sized organizations alike can enjoy the benefits of a full-featured and highly intuitive solution that enables them to manage their workforce for optimal profitability," said Ossip. The new funding ensures that Dayforce will maintain its position as an industry leader in innovation and will continue to produce the most advanced workforce performance management solutions available.

About Dayforce
Dayforce Workforce Performance Management helps employees think and behave like owners when making operational workforce decisions. The company is the only solution provider to embed client defined corporate goals directly into its application to improve organizational performance and profitability. Available on a subscription basis, Dayforce reduces costs, increases sales and boosts employee satisfaction. Dayforce solutions unite labor planning, forecasting, scheduling, time and attendance, and task management in a single, on-demand application.

For more information, please visit www.dayforce.com.
Dayforce is a trademark of Dayforce, LP. All other product or company names mentioned are the property of their respective owners.

© Copyright 2009 Dayforce LP. All rights reserved.

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